Friday, June 20, 2008

Three Things You Must Do Before You Submit To Article Directories

To all writers and non-writers out there, now is the time to start digging up those creative writing skills.With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and most effective techniques in getting targeted prospects to sites and converting them into buyers. This is

I am certainly no writer. Actually to those whom know me I am more of a ranter than anything. I have been writing on and off for many years (started a book on a typewriter back in the 80s). Do I have a style? I have no bloody idea, you tell me. I sure hope I do or else theres pretty good chance you havent even made it this far. I have recently been working closely with an editor friend to refine my limited talents. Over the course of our chats I decided an article about Article Marketing while sounding redundant, would be worth writing.

Not another one of these? Yes, I know there are more than few article marketing pieces out there, I am taking a slightly different angle. We are going to look at what makes a successful article marketing campaign so you can get the most out of a competitive marketplace. Competitive? I thought it was about getting Back Links you say? Thats where it starts to go wrong. The number one most common use of Article Repositories, is usually to get Back Links NOT as the full powered Marketing tool that it can be. This is what I often find short-sighted.

Lets look at some of the benefits and usage for Article Marketing programs; Surf-in traffic; This is really the number one reason. Above and beyond all else a well written article and marketed article will bring you traffic in the short and long term. I get traffic to our sites that came from an article I had written and marketed over a year ago. If you write a well thought out article that has lasting value, it will live out on the internet for quite some time. Traffic is always my goal and this is a major value to Article Marketing.

Link Profile development; This while not a primary focus for me, is a great additional benefit. Search engines, to a certain extent, base rankings from the number of Back Links (or In-Bound Links) a web site has pointing to it. This gives Article Marketing its second value. Through use of proper Link Text and keyword/phrase usage, your Article Marketing campaign can have a positive effect on your rankings and search referrers. For full effectiveness be sure to learn about building your Link Profile ( methinks I should write a Building your Link Profile article FIRST and then link to it. Thoughts?)

Building brand; well written articles and building a body of work will also help build the Brand of your company or yourself as an authoritative figure on the subject matter. This is also invaluable to any enterprise or undertaking. The opposite is also true that poorly written, shoddy or lazy articles can harm your reputation. Do it right or dont do it at all.

Tracking the Articles extra sensory perception

An over-looked area that makes it a true Program is the tracking. Dont just write and article, publish it onto the Dub-Dub-Dub a leave her to float away. How cruel, cold and uncaring. Watch the progress of the article. See how many times it is downloaded and viewed on the publishing site. Search Google for the Article Title in quotation marks, ( eg; My Article Title) to see how many times it was syndicated by other sites. See if anyone has reviewd it or quoted it and send them a thank-you. Tracking will also allow you to see which articles do the best. Now look at the style you wrote it in, the topic and other common factors. Soon you can start to choose topics and styles that will get you the most coverage with each successive article. Fun stuff huh?

Quality over quantity

Certainly a catch phrase these days in SEO (links, content etc), but it does hold true. You see, throwing out a ton of simplistic, non-engaging articles will do little more than garner a few back links. A well written article does so much more and you can even expect MORE back links as the eventual distribution/syndication of the article should be wider due to the lack of quality competitors.

A quality article will also be better received and promoted by the managers of your distribution sources (article repositories, e-magazines, newsletter editors). My number one 'editor in chief' Mark, certainly laments the vast number of pure drivel that arrives on his virtual doorstep every day. If you can entertain the distribution mangers and editors, you have won half of the battle. To that end I would also consider getting professional help. You heard me seek help!. With my SEO Company I keep professional writers around. I let them so what they do best and then my SEO guys do what they do best, optimize the article. Sure it raises my over-all cost, but if you factor in the many benefits of crafting professional work, its always worth it.

The main point is to not look at article marketing as simply another Link Drop. It is far more than that. Make sure you leverage it for all its worth.

About the author; David Harry is an internet business development consultant and president of Reliable SEO providers of reliable SEO services.

Making Money with Your Blog!

A place for finding the Nuts and Bolts for Making Money Online with Affiliate Marketing Business Opportunity!

Are you successful with your online business? Are you making the kind of money that you hoped you'd be making?

If you answered no to either of those questions, then you definitely need to begin making changes to how you do business online.

1.) Capture Page

The first thing that you need to do is to create a capture page. An effective capture page is a one page website that is warm, inviting, and gives your prospects a snapshot view of you and your business. You want to peak their interest and invite them to enter their personal contact information (opt in) at the bottom of the page.

You should include a picture and personal audio or video message welcoming prospects to your site. The idea here is to begin branding yourself online.

2.) Traffic

Many online marketers are under the impression that all they need to be successful online is to have a website. This is so untrue. To be successful marketing online you need to generate traffic to get prospects to visit your site.

There are many ways to get highly targeted traffic to visit your site. Some are free, while others are low cost options. Some of the best free options for getting traffic to your site are article marketing, YouTube videos, blogging, or chatting on forums. If you want to put some money into your online business, then Pay Per Click ad campaigns are the most bang for your buck.

3.) Autoresponders

Once you have prospects visiting your site and opting in, you need to have an autoresponder in place that will send follow up emails to your prospects at times designated by you. The money is in the follow up, so if you can keep your opportunity in people's minds on a daily basis, you will have a better chance of closing them.

4.) Mentor Or Team Dynamic

You will have a lot of ups and downs in your online marketing career. Especially when you're just starting out. To wade through the victories and the defeats, it is to your advantage to have someone mentoring you or a group of people supporting you.

I would suggest that as you are just getting started, a mentor is probably the way to go. It is helpful to have a lot of 1 on 1 attention in the beginning. Then once you get rolling, you can survive on the support of your business team.

In closing, your dream of making money online is completely achievable. There are great rewards that come with being your own boss and working from the comfort of your own home. Although there will be challenging times, there is no better lifestyle to be had.

If you are looking to Make Money Online, visit Brian's Big Ticket To Wealth website.

Brian McCoy is a six figure earner and one of the top income earners in the home business industry. Brian works with entrepreneurs around the world. He devotes the time, energy, and effort into his team and works with them to ensure their success.

Three Things You Must Do Before You Submit To Article Directories

To all writers and non-writers out there, now is the time to start digging up those creative writing skills.With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and most effective techniques in getting targeted prospects to sites and converting them into buyers. This is

So you created or have hired someone to create some articles. Did you know there are several ways you can benefit from these articles not just one or two ways?

First of all you can submit each article to article directories to get one way links. Even if you are not doing search engine optimization, you will still get benefit by doing article submission. You receive traffic as well.

Second you can put these articles on your website or blog. Create a new page for each article. Content is king on the Internet.

You can contact webmasters which have websites or blogs in your niche and tell them you wish to swap articles or contribute your articles to their blog. Both blogger and wordpress platforms allow you to add authors on your blog. So these webmasters can add you as an author and you can post your articles to their blogs whenever you wish.

Swapping articles means you post the webmasters articles on your blog or website and they put your articles on theirs. This has two benefits. Content and backlinks. Both help search engine rankings. Article exchanges are better than link exchanges, even though they are more difficult to do.

You can visit internet business related forums. See if they have a section where you can trade, swap or exchange links and private message users to ask them for an article exchange. You can also use this technique and contact webmasters asking them to become an author for their blog.

When you become an author of another blog, you can link to your own website from within the article, or by creating a bio. A bio is simple few lines of text that either promotes your websites or talks about you. In bio you put a link to your own website. So it is a win win situation. You can backlinks and the webmasters gets free content.

There are other places you can submit your articles like social bookmarking websites. Simple post your articles on your blog, then bookmark these blog posts.

There are several sites that accept stories, but usually approve also articles, not just stories. There are blog carnivals. These are websites that display top blog posts about a particular subject. There are thousands of blog carnivals on any topic, and you simple submit your blog posts that contain articles to these websites.

You can transform your articles into an ebook. You can put several chapters in the ebook, putting each article as a new chapter. You may want to edit it a bit and you have a ready made ebook. It might not be good idea to try and sell it, since the information is also on your blog for free.

But you can give it away for free and build a list. So people have to optin to your list in order to get a free copy of your ebook. You build your list, and they get free ebook. You can then promote products to your list once you build a relationship with them. But if you do not put the articles on your blog you can sell the ebook.

So do not just submit your articles to article directories like everyone else is doing. Be creative and you get more benefits.

Karl Sultanas allows you to get all the backlinks your little hearth desires. That's how to improve SE rankings.

Viral marketing is a methods of list building

There are multiple methods of list building, and if you are just getting started, until you have gained mastery over one or two methods, it is advisable to use multiple methods of list building strategies. You’ll see every step of the process, no matter how small, in exacting detail so

Do not let your worry that you are not a professional writer prevent you from using article marketing, one of the most reliable ways of increasing web site traffic.

You are not writing articles to be graded on like a college exam, you are looking to learn to implement an article submission strategy to start creating profits online.

Here are 7 steps to get you started article marketing:

  1. Select your target market category, choose a topic, create your title, and write your article content, and an effective resource box with anchor or text links to your website
  2. Provide good quality, highly relevant content and you'll be helping the search engines, and in turn, you'll gain legitimate back links, your readers will be able to easily find you, and you'll be able to maintain a long term presence online.
  3. Create a call to action in your article that will encourage article readers to click on the link in your bio or resource box that will take them to your desired web page
  4. Create separate web pages for each key word phrase and optimize that page for that specific keyword - use a content or squeeze page with an autoresponder opt in form.
  5. Submit all your articles to a short list (5-6) of high ranked (PR 5-7) article directory sites to get immediate indexing by search engines. I recommend doing this step daily, or at least weekly. Remember search engines like to see regular updating.
  6. Submit selected articles to a long list of 100 -150 (PR 2-5) article directory sites to generate back links over a period of time. I recommend doing this at least monthly
  7. Test various approaches and directories and carefully document what you do and the results you get. Learn to use your autoresponder to track your results by creating separate web forms for each of your traffic sources or article directories.

Do you want to learn more about how I do it? I have just completed my brand new e-book, a guide to creating profits online successfully - "How to Breathe Life into Your On-Line Business"

- Download it here - Free: Learn How Article Marketing Starts You Creating Profits Online

Are you just getting started online, or trying to jump start your sagging profits online again? Discover the Art of Creating Profits OnLine with Article Submission Strategy

Leo Hanes is full time internet marketer, writing and publishing over 100 articles and four books primarily focused on the core principles of creating profits online.

Making Money with Your Blog!

A place for finding the Nuts and Bolts for Making Money Online with Affiliate Marketing Business Opportunity!

Marketing is ultimately about reaching out to your potential client in the best possible way and retaining them. The Internet has brought many unique benefits to marketing, including low costs in distributing information and media to a global audience. Internet marketing ties together both the technical as well as creative aspects of the Internet, including design, development, sales and advertising.

Benefits associated with Internet marketing include the availability of information as consumers can access and learn about products and purchase them, at any hour, any day. Companies that use Internet marketing can also save money because of a reduced need for a sales force. Compared to traditional media, such as print, radio and TV, Internet marketing can have a relatively low cost of entry. Since exposure, response and overall efficiency of Internet media is easy to track, through web analytics for instance, compared to traditional "offline" media, Internet marketing offers a greater sense of accountability for advertisers.

An Online Marketing agency provides services a host of services like joining a network if one plans to go for Affiliate Marketing. You can also choose from options like E-Mail Marketing Services, Online copywriting, website design and development, usability and website auditing, flash production, banner advertising, content management system, Search Engine Marketing or a combination of these services.

These agencies will help you get started with affiliate marketing scheme, pay per click advertising and search engine optimization but to name a few of the other services that are on offer.

Big agencies are more costly but often produce more work and have efficient people. An independent online agency however tends to have more specialization and do more things in-house.

An online marketing company must employ insights and practical application of search engine strategies, online advertising and consumer-driving websites. It must ensure your website's presence intelligently generate leads, develop relationships and hence increases revenues. When companies who deal with Online Advertising communicate with the customer throughout the customer's Internet marketing campaign, an honest relationship is created and this is a key asset for its success.

Online marketing agency is surely on a song!

Joy Smith is an ace online marketer. He has propounded many phenomenal concepts in online promotions like PPC, Banner advertising, email marketing, viral marketing and affiliate networking. At present, he is counseling Rupiz Ads Ltd. a leading Online Marketing Company in UK.

Three Things You Must Do Before You Submit To Article Directories

To all writers and non-writers out there, now is the time to start digging up those creative writing skills.With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and most effective techniques in getting targeted prospects to sites and converting them into buyers. This is

Article marketing involves a very simple exchange of value:

(1) Writers compose articles that they submit to ezines and to other web based publications; and

(2) Those ezines publish the articles, listing them with search engines, while providing readers and publicity to the writers. Ezines receive much of their compensation from running Google ads.

But what if a writer submits nothing, no articles? Is he entitled to compensation in the form of publicity? Of course, he isn't.

And if the ezine doesn't exist, is it entitled to receive any rights to articles?

Heck, no.

But there is just such an ezine that doesn't function, yet it is fishing for the rights to apparently do as it wishes with the output of writers, without offering anything of current value, in turn.

As a fellow writer, let me caution you against doing business with anyone that has a come-on such as the following offer that was emailed to me, recently:

Hi,

I am promoting a new article website. The site is now ready to accept new articles and I would like to invite you to publish some of the fantastic articles I have seen on the internet. Please visit --- to sign-up.

The site is currently not listed on most search engines as we are awaiting quality content for our readers before any search engines trawl the site. Once these articles are in place we are sure you will enjoy the benefits of high volume traffic to your site from ours.

Thanks,

(Signature)

Where is the value, here?

If they don't get enough quality articles, as they put it, will they even bother to promote the site?

Do yourself a favor. Deal exclusively with EXISTING sites that are already tracked by search engines. And don't give away any of your valuable rights without getting DEFINITE VALUE, in return.

Dr. Gary S. Goodman is a top trainer, conference and convention speaker, sales, customer service, and negotiation consultant, and attorney. A frequent expert commentator on radio and TV, he is also the best-selling author of 12 books, more than 1,000 articles and several popular audio and video programs. His seminars are sponsored internationally and he teaches at more than 40 university extension programs, including UC Berkeley and UCLA. Gary's sales, management and consulting experience is combined with impressive academic credentials: A Ph.D. from USC, an MBA from the Peter F. Drucker School of Management, and a J.D. degree from Loyola Law School, his clients include several Fortune 1000 companies.

His web site is: http://www.customersatisfaction.com and he can be reached at: gary@customersatisfaction.com - His blogs include: YOUR CUSTOMER SERVICE SUCKS! and ALWAYS COLD CALL! at: http://www.alwayscoldcall.blogspot.com

Making Money with Your Blog!

A place for finding the Nuts and Bolts for Making Money Online with Affiliate Marketing Business Opportunity!

Almost everyone in the Internet home business industry has heard of Stone Evans and the Plug In Profit Site system. Stone Evans, or the Home Business Guy, is one of the most successful online Internet marketers in the world and that is not something that anyone can question. What people want to know is whether the Plug In Profit Site home business is a legitimate opportunity or just another of many home business scams designed to make the owners rich while slowly but surely draining the members of their money.

What makes the PIPS (this is what it is commonly called by members) program unique is not only that it allows the complete newbie the opportunity to have a fully functional e-commerce web site promoting 6 different affiliate programs within only 24 hours but also the community that is found among those who promote this program.

Members of the Plug In Profit Site congregate in the Warrior Forum and provide and find support from one another. They share in each other's successes and failure. They provide tips and ideas on what is working and what is not. The sense of community among those involved is uncommon and not something that is often seen in this industry.

Members of the PIPS system are extremely dedicated to their mentor, Stone Evans and for good reason. A thorough review of this program revealed a 30 day training program given to members for free and this is not some poorly written e-book put together simply to say it is there.

The 30 Days To Success Guide available for members is known to be one of the best Internet marketing and home business training guides available for any price. In fact, many prior Plug In Profit Site members who are now very successful in other businesses attribute their success to what they learned from the training guide.

In addition, Stone is actively involved in helping members become successful in their business and is always adding new resources and programs aimed at this goal.

Anyone new to this industry who is looking to make money online in an Internet home business should certainly consider the Plug In Profit Site opportunity.

Dustin Cannon is an experienced Internet and network marketer and writes on various subjects related to the home business and network marketing industry. For more information on the Plug In Profit Site home business please visit http://www.Just-Home-Business.com